About the Customer
Mylk Guys is an online vegan grocery marketplace delivering products straight to customers’ front doors. They were created by Y Combinator, one of Silicon Valley’s hottest accelerator programs, in 2019 - and have some of the best and most unique vegan products available in the United States.
Challenge
Mylk Guys needed a content creator to both photograph and catalog all their products for their online marketplace. This marketplace needed to be done before Demo Day, where they would pitch their products and services to over 1,000 investors for additional funding.
Our Goals
Pre-Demo Day: Photograph, edit, and catalog thousands of vegan products
Post Demo Day: Create an in-house studio to automate photographic product processing. This streamlined the time, efficiency, and consistency of the images.
Solutions & Outcomes
With our efforts along with the greater team, Mylk Guys raised over $2 Million at Demo Day. A few months later, they opened an HQ in Downtown San Francisco where Petite Films created an in-house studio to help streamline their product photography. Since then, Mylk Guys could quickly and easily photograph new products daily without Petite Films’ help. Our goal is to provide our customers with the right tools they need to succeed in their business.